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To quote John Wanamaker, the father of modern advertising: So which half of your advertising is a waste of money? Click the numbers next to each URL to view the contacts who clicked that link in your campaign. Assign Parameters: Here is where you assign the tag’s Category, Action, and Label.
There are a lot of options for shortening your links, and some even provide additional services like link bookmarking and analytics on your clicks. You should see a new tag pop up telling you that it tracked the email link click event: Once you’ve confirmed the tag works, the next step is to save a new version and publish everything.
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When the link tracking information is lost, no harm is done to the link source file itself, it is simply not trackable by the distributed link tracking services. How Click Tracking Works When you enable click tracking in a campaign, MailChimp adds tracking information to each click-through URL. Combine methods: Use one or more of the above methods above.
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Orientation: How you decide to design your site's layout may be influenced by whether your users view your site primarily in landscape or portrait mode. TweetDeck and Seesmic (TweetDeck’s direct competitor) both offer numerous URL-shortener options (bit.ly, is.gd, TinyURL, and twURL), but only bit.ly offers click tracking. This can be added to existing JavaScript files or in a script block as long as it’s loaded somewhere within the HTML body (ideally, just before the closing tag). jQuery (or your alternative) must be loaded first although the Google Analytics tracking code can appear anywhere on the page. /* Track outbound links in Google Analytics */ (function($) { "use strict"; // current page host var baseURI = window.location.host; // click event on body $("body").on("click", function(e) { // abandon if link already aborted or analytics is not available if (e.isDefaultPrevented() || typeof ga !== "function") return; // abandon if no active link or link within domain var link = $(e.target).closest("a"); if (link.length != 1 || baseURI == link[0].host) return; // cancel event and record outbound link e.preventDefault(); var href = link[0].href; ga('send', { 'hitType': 'event', 'eventCategory': 'outbound', 'eventAction': 'link', 'eventLabel': href, 'hitCallback': loadPage }); // redirect after one second if recording takes too long setTimeout(loadPage, 1000); // redirect to outbound page function loadPage() { document.location = href; } }); })(jQuery); // pass another library here if required The event is recorded with the category name ‘outbound’, action name ‘link’ and the value set to the URL of the outbound page. Many extensions are available from companies you already use for domain registration — such as Hover. The service imports all of your short URLs and stores them and will also take over your URL shortening domain if you decide to close it, ensuring links posted throughout the Internet continue to work.Making use of a good URL shortener to minimize the number of characters in a link is the way to go on the web these days, especially if you want to keep all your online friends and followers happy. This is for example useful if you want to redirect to your website, and inject UTM tracking data, or if you redirect to another system that can use source data from Adjust.
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You get valuable tracking information including when the link was clicked, where it came from, the search keywords used, the IP address of the visitor and more. See also[edit] [edit] External links[edit] URL redirection and shortening at Curlie (based on DMOZ) Comparison of URL Shortening Services, SearchEngineLand. Before You Start Here are some things to know before you begin this process. Some will show up as a referral from a webmail address, like mail.yahoo.com. Otherwise, users may see a security warning in their browser when visiting your emailed links. Twitter will use this to make your timeline better. Maybe you want a simple URL to put in a print add, or want to be kind to mobile readers of your content. Some URL shorteners offer a time-limited service, which will expire after a specified period. It is reserved for campaigns using paid keywords. The link subdomain does not support https out of the box.
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